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B.REX wins prize at the CREÄTIVE LÄND CHÄLLENGE 2024

Our CREATORS from b.Rex have won THE CREÄTIVE LÄND CHÄLLENGE 2024 competition in the software/games industry category – with “INKLU GAME”!

“How does a wheelchair user board a train? How does a blind person find the right platform? INKLU GAME is a virtual, app-based game designed to create an awareness-raising experience for young people. The game incorporates a media and inclusion-focused pedagogical approach, combining innovative digital media with an inclusive education concept. Through the app, players experience an immersive journey that brings the realities of people with disabilities to life. This fusion of technology, inclusive pedagogy, and interactive storytelling represents a cultural achievement that promotes both education and empathy.”

INKLU GAME, b.Rex

More about INKLU GAME

The game can be downloaded for free in the App Store.

The CREÄTIVE LÄND CHÄLLENGE 2024 is a creativity competition organized by MFG Baden-Württemberg, supported by the Ministry of Economic Affairs, Labor, and Tourism of Baden-Württemberg. Under the motto “Share your values – Show your works,” cultural and creative enterprises across the state were invited to showcase their diversity and innovative potential. With over 170 submissions from all regions of Baden-Württemberg, the competition highlighted the impressive range and dynamism of the cultural and creative industries.

More about the competition and all winners

The award-winning works can be viewed and experienced free of charge in an exhibition at the Haus der Wirtschaft until December 18, 2024.

All winners, photo: MFG

Minister President Winfried Kretschmann visits PIXOMONDO

On Friday, November 22, 2024, Minister President of Baden-Württemberg Winfried Kretschmann, along with State Secretary in the Ministry of Science, Research and Arts Arne Braun visited the VFX studio of our CREATORS from PIXOMONDO in Stuttgart and learned about their work on site.

Carl Bergengrün (Managing Director MFG), Sabrina Christoforidis (Head of Studio Europe Pixomondo), Muhterem Aras (President of the State Parliament of Baden-Württemberg), Winfried Kretschmann (Minister President of Baden-Württemberg), Arne Braun (State Secretary in the Ministry of Science, Research and Arts Baden-Württemberg), Christoph Malessa (CTO Pixomondo), Robert Gehring (Head of Film Funding Unit MFG) | © PIXOMONDO

PIXOMONDO offers industry-leading expertise and solutions in virtual production and premium visual effects for films and television series. Their award-winning projects include work on Martin Scorsese’s Oscar-winning film “HUGO”, the multi-Emmy-winning TV saga “GAME OF THRONES”, the series “THE BOYS”, “HOUSE OF THE DRAGON” (HBO), and “THE PALE BLUE EYE” (Netflix film).

Minister President Winfried Kretschmann: “The film and animation industry is a creative stimulus for our society. Its increasing significance is reflected not only in film and media but also as a driving force for technological developments and visual solutions in numerous other sectors of the economy. In Baden-Württemberg, the importance of the animation industry is constantly growing. Through targeted measures, we want to set the course for this sector to continue to establish itself as an important driver for the cultural and creative industries. New technologies, such as AI, open up enormous potential for the future. We are proud to have a world-leading provider of visual effects and virtual technologies in THE LÄND. Pixomondo demonstrates how creative excellence creates jobs, strengthens the industrial location, and promotes international competitiveness.”

Source: MFG Baden-Württemberg