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“THE CREÄTIVE HOUSE” presents creative diversity and encourages networking

Image: MFG Baden-Württemberg

From January 12 to February 17, 2023, the Haus der Wirtschaft in Stuttgart (where FMX is also held every year) will become THE CREÄTIVE HOUSE – a hotspot for Baden-Württemberg’s cultural and creative industries. A total of 22 cultural and creative companies selected in a statewide competition will showcase their projects and works in an exhibition, accompanied by a diverse and free-of-charge supporting program.

Organized by the Ministry of Economics, Labor and Tourism and conducted in close cooperation with MFG Medien- und Filmgesellschaft Baden-Württemberg, the pop-up project focuses on cross-industry networking and exchange. Within the framework of the project, cultural professionals and creative companies from Baden-Württemberg will meet actors from business, science and politics. Individual program contributions will include insights into the work of creative professionals and future-oriented corporate design, presentations of serious games and animation and film techniques, and presentations and discussions of current trends and topics in the field of artificial intelligence and the media.

The vernissage on January 12 will be followed by Best Practice Talks, Open Stages, Salons for AI and Animation, expert contributions and much more. Click here for the complete program.

And of course, the AMCRS and its HEROES can’t be missing! On January 26, the CREÄTIVE HOUSE is themed All about Animation.

15:00 CET: Dominique Schuchmann, The M.A.R.K. 13–Group: “Hitchhikers Guide to Animation, VFX, Motion Graphics and beyond“. Animation and VFX for beginners and experts – lecture and film examples.

15:30 CET: Martin Fischer and Nico Dörle, a.o. Overtoon Studios: “Einfach erklärt und wirksam platziert – 2D Animation als Chance in der Digitalisierung” – film examples

Animation Salon

17:30 CET: Welcome by Stefanie Larson (Director AMCRS) and State Secretary Dr. Patrick Rapp

17:35 CET: Lecture by Heiko Burkardsmaier, Head of VFX Accenture Song / Stuttgart: “Einfluss von visuellen Effekten (vfx) auf die industrielle Produktion von computergenerated content“.

17:45 CET: Lecture by Maximilian Schmierer, Managing Director of b.Rex / Stuttgart, “fresenius medical care XENIOS heart & lung app“.

18:00 CET: Lecture by Prof. Thomas Hundt, founder and managing director of jangled nerves / Stuttgart, “an icon electrified Weltpremiere VW ID.Buzz

18:15 CET: Get-together and networking

Film evening of the Filmakademie Ludwigsburg with Prof. Andreas Hykade

19:30 CET: Based on selected artistic biographies, Prof. Andreas Hykade, head of the Animation Directing department at the Animationsinstitut of the Filmakademie Baden-Württemberg, will show the connection between artistic development during studies and economic success in professional life. The approximately one-hour lecture will be illustrated by film examples. Afterwards there will be the opportunity for exchange. Registration is requested – Click here.

Source: Press release Ministry of Economics, Labor and Tourism Baden-Württemberg and MFG Baden-Württemberg